By: Julia H. Jackson
Leanne Milway Chabalko is a copywriter in San Francisco whose career achievements and professional background echo the trajectory of the online journalism and advertising boom. Now an established copywriter at Oglivy West, she has developed campaigns for clients such as Yahoo!, Cisco, Wells Fargo, and the San Francisco Department of the Environment. She got her start at USA Today.com, where she first learned how to write for the web, a skill that can be applied to marketing, advertising, development, and business. Forget Mad Men – Leanne and her compatriots go beyond the print world to find creativity in advertising. She agreed to share some ideas with us here at Eduify for our next installment in Writing Careers: Real Tips from Real Writers.
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